A stroll through classified ads from more than a century ago shows that college was once a buyer’s bazaar for qualified students, and universities rolled out the welcome mat and reached out for the students they coveted. Top-drawer universities like Harvard and Columbia advertised for students steadily through August and September right up to opening day and offered entrance exams the weekend before classes resumed to give students every chance of taking and passing them. Just as startling to modern readers are the ways colleges tried to stand out from the crowd and maintain their dignity among ads for pocket watches, steamship bookings and other essentials of late 19th-century life. Read more at:
http://thechoice.blogs.nytimes.com/2011/03/31/remembering-when-college-was-a-buyers-bazaar/?partner=rss&emc=rss

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