Weak job-placement numbers for graduates and heavy student debt loads have put colleges and universities on the defensive. Enter the chief marketing officer to show families and state governments that a degree is worth the investment and funding. [NOTE- video segment]. Find it at:
http://live.wsj.com/video/making-the-case-for-a-college-degree/452EB807-1514-4C00-A406-709BEB6566EE.html#!452EB807-1514-4C00-A406-709BEB6566EE
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